Picture it, September 13, 2024. The stage lights hit, Tim Cook smiles, and the iPhone 16 family makes its debut. Four models, two new chips, USB‑C across the board, and the Action Button for everyone. Then, just when we thought the lineup was set, Apple pulled a February surprise: the iPhone 16e.
Let’s break this down like a YouTube reviewer would, no spec sheet recitals, just what each phone meant in the real world.
iPhone 16 – The Reliable Upgrade

Released alongside the rest of the main lineup in September 2024, the base iPhone 16 didn’t try to be flashy — it just nailed the basics. The A18 chip kept everything snappy, the 48MP camera gave social media shots serious pop, and the Action Button gave even entry buyers some Pro‑level control. Impact: Perfect for anyone on iPhone 12 or 13 who wanted a noticeable jump without paying Pro prices. In Nairobi, this was the “finally upgrade” phone.
iPhone 16 Plus – Big Screen, Big Battery

Same guts as the 16, but with a 6.7″ display and a battery that didn’t flinch at two days of heavy use. Great for YouTube bingers, road‑trippers, and gamers. Impact: Globally niche, but in Kenya? A sleeper hit among drivers and anyone allergic to power banks.
iPhone 16 Pro – The Smart Flagship

Titanium frame, A18 Pro chip, and refined camera processing. It wasn’t about wild new features, but about doing everything smoothly, whether shooting ProRAW photos or juggling AI‑driven apps. Impact: Tech enthusiasts loved it for its balance of size, power, and price.
iPhone 16 Pro Max — The Creator Magnet

6.9″ display, A18 Pro chip, and the headline 5x Tetraprism zoom. For content creators, it replaced entire camera kits. ProRes video, SSD support, and rock‑steady stabilization made it a dream for TikTokers, vloggers, and photographers. Impact: Best‑selling premium iPhone of 2024–2025 worldwide, and an instant hit in Nairobi’s creator scene.
iPhone 16e – February’s Budget Disruptor

Launched February 28, 2025. Same A18 chip, solid 48MP camera, OLED display, but no MagSafe or Dynamic Island. Aimed squarely at people who wanted a new iPhone without flagship costs. Took 11% of US Q1 iPhone sales. In Kenya, it outpaced the iPhone SE and pulled in students, first‑time iPhone buyers, and budget‑minded Android converts.
Looking Ahead
September 2025 is shaping up for under‑display Face ID, an iPhone Ultra, and smarter AI camera tools. Whatever happens, the iPhone 16 lineup will be remembered as the year Apple made something for everyone, and nailed it.